Our Blogs - page 5

Animated GIFs in Email - Best Use & Examples

You’ve spent time crafting the perfect email subject line. And you even took time to sprinkle a few emojis here and there to get your subscribers to open the email. So now that you’ve got your subscriber’s attention, how do...

SMTP Relay Service - All You Need To Know

You don’t need to be a complete expert in Simple Mail Transfer Protocol (SMTP) to improve your email deliverability and ensure your transactional emails make it to the inbox. But it is vital to understand the basics of an SMTP...

14 Types of Emails You Should Send to Improve Customer Engagement and Retention

If you had to name a single marketing channel you can use to acquire new customers while retaining old ones, you’ll likely mention email marketing. But why email marketing? For starters, 42% of customers prefer emails as the primary communication...

122 Subject Lines to Rescue Your Email List

First impressions are the most important ones. When we receive an email, the first thing we notice is the subject line. With over 319.6 billion emails estimated to be sent daily in 2021, it’s essential to put your best foot...

A Beginner’s Guide to Marketing Automation

In this article, we explain everything you need to know about marketing automation, including how to get started. The post A Beginner’s Guide to Marketing Automation appeared first on Campaigner.

4 Things You Didn’t Know You Could Do With iContact

Most tech tools and software come packed with so many features that it’s almost impossible to use them all. In addition, the paradox of choice makes it even more challenging to know what features would work best for you, which...

We Analyzed Several Business Holiday Email Campaigns - Here Are 7 Tips to Help Improve Your Campaign

The holidays are almost here, and what better way to get people in the mood than by creating email campaigns with exciting deals for your subscribers? Given that the expected retail sales for 2021 are projected to be upwards of...

Email Authentication – An In-depth Guide Into How It Works

Getting your email to the inbox is an essential step in building effective relationships with subscribers. But it’s also crucial that subscribers know your emails are from you so they aren’t worried it could be spam or a phishing email....

Dropshipping - What It Is and How to Get Started

In this article, we explain what dropshipping is, how it works, how to get started, and why marketing automation is so important to your success. The post Dropshipping: What It Is and How to Get Started appeared first on Campaigner....

SPF Record And What It Means For You

Getting your emails to the inbox isn’t just about ensuring you are following the best anti-spam practices (although that certainly is a huge part). But just as important in ensuring a strong deliverability rate is to have your emails authenticated....

The Right Questions To Ask When Choosing Transactional Email Service Provider

When it comes to evaluating email service providers, you should look at a few specifics. Here are the most important ones to help you decide. The post The Right Questions To Ask When Choosing Transactional Email Service Provider appeared first...

DMARC Explained and Why It’s Important

Malicious users are always on the lookout for unsecured or less-secured domains so that they can steal the user’s personal information. The post DMARC Explained and Why It’s Important appeared first on SMTP.com.

Why It’s Important to Warm Up Your Domain?

After all the blood and sweat that goes into making an email perfect, wouldn’t it just break your heart to find out that the email never even made it to the customer’s inbox? The post Why It’s Important to Warm...

Connect SMTP to WordPress for your transactional emails and scalable infrastructure for high-volume sends. The post WordPress appeared first on SMTP.com.

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